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What do you get when you add a D and a B to C, L and M?

Answer: Effective media planning and buying services for the West’s best supplier of farm and ranch supplies.

At CLM, we’re continuing to expand our client base, most recently with D&B Supply choosing CLM to handle the planning and purchase of their radio advertising. In addition to handing D&B Supply’s radio buy, CLM will be conducting research to pinpoint the differentiators that distinguish the retailer in the marketplace to provide a competitive advantage. “D&B Supply has distinguished itself as a one-stop-shop for everything needed to enjoy the country lifestyle,” said Michael Romans, CLM’s managing director. “We are looking forward to negotiating an effective, value-added radio media buy as well as identifying and capitalizing on the factors that keep customers returning time and again.”

The opportunity to work with D&B Supply adds to the growing list of clients that have recently chosen CLM over our competitors to help achieve their marketing goals. We look forward to delivering our high-touch service and highly targeted media planning services to earn D&B Supply’s business for many years to come.

CLM | Nov 4, 2013