What’s Brewing Around CLM
As we break out our cozy sweaters and share our favorite winter brews, here’s a fresh look at what’s been happening inside Boise’s original firehouse.
In client news, we launched multiple campaigns, and even helped open a new D&B in Kuna to grand success.
This includes new fall and winter TV spots and digital ads for Commercial Tire. The creative features driving tips fit for the cold-weather season in the eye-catching, world-building stop motion animation style we introduced earlier this year. We even decked Santa out with a new ride that he joyfully uses to share the love with his reindeer passengers (who now have a lot more leisure time).
We just wrapped a new campaign for Intermountain Hospital. Avoiding the stereotypical “crack pipe in an alley” portrayal, we made it more real by focusing on the “I’m fine” lies and related excuses addicted people tell themselves and the people they love.
For Ada County Landfill, we produced animated video spots, radio ads, and digital assets for their hazardous waste and trash diversion initiatives featured an illustrated raccoon named Trashy. Plus, look for out-of-the-ordinary social and TV spots supporting Ballet Idaho’s new production of The Nutcracker. Are those sugar plum fairies?
On November 14th, we hosted our fourth and final Dog Eat Hog speaker event of the year. Daren Nordhagen, co-founder of Foundant Technologies, shared how his company now powers over 2,000 grantmaking and grant-seeking non-profits around the world. Looking ahead to 2020, our February 20th event will feature Bobby Powers from Gravity Payments, the company that just made news for raising all employee salaries to $70k (even in their Boise office). Register here to save your seat.
To strike that work-life balance, our CLM bowling team competed weekly against others in the Boise Ad Fed Bowling League. It’s fun to knock back a few pins and pints with our ad peeps, but we’ll stick to our day jobs.
In community news, we completed agency services for Leukemia & Lymphoma Society’s Light the Night Walk. LLS has been a cornerstone recipient of our pro bono support over the years, and we’re honored to be part of their local mission.
Speaking of light, from time to time we receive inquiries about our firehouse and its history. Get fired up by reading this wonderful historical article from the City of Boise. Preservation Idaho’s Architecture Project also gives a good deep-dive here. If you’re out and about, drop by for a visit and bring your cell for a selfie with the pole.
CLM | Dec 4, 2019