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From 8-bit to Real Life.

In this creative spot, the iconic Frogger leaps from screen to reality, merging video game fantasy with everyday life. Our hero embarks on a daring adventure through a bustling grocery store, his eyes set on the prize: an Idaho Lottery Frogger scratch ticket, tantalizingly displayed in the Idaho Lottery Dream Touch Machine at the store’s entrance. Mimicking the classic gameplay, he deftly maneuvers around a maze of obstacles and shoppers, adding a playful, game-like thrill to his quest. This blending of two worlds brings an exciting twist to the familiar setting, inviting viewers to cheer on Frogger in his real-world challenge.

Services

Strategy & Planning
Concepting
Creative Direction
Copywriting
Video Production
Media Planning & Buying
Audit & Measurement

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