Lessons in Iteration from a Sick SIC

I had the wonderful opportunity to visit the 2018 Seattle Interactive Conference (SIC) recently. It’s a two-day, chock-full schedule of workshops about technology and creativity. The topics were overwhelmingly broad and plentiful. From content storytelling to new and evolving technologies in the digital world to deep dives into Google Analytics. The list of presenters was amazing, too. I got to listen to Moz cofounder Rand Fishkin say its name out loud, which is something I’ve always wanted to know … is it pronounced like “nose” or like “paws?” It’s the …READ MORE